So many websites are like Viking ship burials – great care is taken in the preparation and launch ceremony, but most end up drifting aimlessly and burning down in the vast sea of the Internet with no visitors. It’s fine if you don’t have enough time or resources to create an incredibly stunning website (which is why we love WordPress) – you just need to make it better than you closest competitors.
The most important part of your website has nothing to do with how it looks – say what??
Having a website (and not just a Facebook page) is a mandatory for any serious business. A lot of Americans now start their purchasing experience online doing research, regardless of where they end up buying. Having a website is especially important for local small to medium businesses looking to be found by consumers increasingly using mobile and smart phones. Locally it is easier to compete for the customers that matter most in your area.
- Make your Physical Location & Contact Info More Accessible
- Add Legitimacy & Credibility
- Reach Your Audience 24/7 With Info On Your Business
- Stay Ahead of Competitors/Keep Up
- Cost Effective & Universal Way to Promote Your Brand
More people are using search engines and apps to find local business address and phone info. Having a website greatly increases your chances of being found in search queries and location apps.
Inbound marketing costs 61% less per lead than traditional outbound marketing.
Source
These are just some of the reasons why a website is a cost effective and necessary idea to help grow your business, increase your visibility online, build your brand etc. A new WordPress website does not have to be overly expensive or complicated in order to be effective, but it needs to exist. Click Revolver builds most sites on the WordPress platform – one of the most widely used and search friendly web platforms available.